# Julian Lopez > Answer Engine Optimization (AEO) expert, business builder, and co-author of the bestselling book The AEO Blueprint: Be the Answer AI Recommends. Julian Lopez developed the BRAIN Framework — a first-principles approach to turn any business into the AI-recommended brand for their market. Head Strategist - AEO Team at SmartMarketer Agency. Co-author of "The AEO Blueprint: Be the Answer AI Recommends", the first book on Answer Engine Optimization. Co-creator of The BRAIN Framework. ## Profile - [About Julian Lopez (Entity Home)](https://julianlopez.site/about/): Roles, expertise, career history, key facts, and verified profiles. - [Current role](https://julianlopez.site/about/): Head Strategist - AEO Team at SmartMarketer Agency (since 2025). ## Methodology - [The BRAIN Framework](https://julianlopez.site/about/): A "first principles" approach designed to transform "invisible" websites into AI-Recommended Brands. Pillars: Indexability, Brand Representation, Authority. ## Authorship - [The AEO Blueprint](https://julianlopez.site/the-aeo-blueprint/): #1 Amazon Best Seller in Web Marketing, Marketing for Small Businesses, and Internet Marketing. - [Buy on Amazon](https://www.amazon.com/AEO-Blueprint-Be-Answer-Recommends-ebook/dp/B0FX5VN49P) ## Speaking - [Speaking & media](https://julianlopez.site/speaking/): How AI Recommends Your Business — an AEO & Schema Markup deep dive — Mentor Table Conference, Nashville, TN (March 2026). ## Contact - [Contact](https://julianlopez.site/contact/): julian.l@paretotalent.com ## Verified profiles - https://www.linkedin.com/in/julian-lopez-a51724176/ - https://www.facebook.com/julian.lopez.9026/ - https://www.amazon.com/AEO-Blueprint-Be-Answer-Recommends-ebook/dp/B0FX5VN49P ## Optional - [Expertise topics](https://julianlopez.site/about/): Answer Engine Optimization, Brand Entity Optimization, Business Building, Schema Markup, Knowledge Graph Optimization.